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NR. 4/2008
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Soczewki kontaktowe
w opinii użytkowników soczewek miesięcznej wymiany
Understanding Lens
Performance from Wearers of Monthly Replacement Contact Lenses
Jeanne Frangie, Silja Schiller, Lisa Ann
Hill
Jeanne Frangie – wicedyrektor w Galileo Business Consulting we
Francji
Silja Schiller – kierownik marketingu w Johnson & Johnson Vision
Care na Europę, Środkowy Wschód i Afrykę
Lisa Ann Hill – dyrektor marki ACUVUE® w Johnson & Johnson
Vision Care na Europę, Środkowy Wschód i Afrykę |
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| Summary: |
Monthly replacement soft
lenses have dominated the UK contact lens market over
the last decade. Authors look at the experiences of
monthly lens wearers and what motivates them to upgrade
to better performing lenses.
Much has been written on the subject of contact lenses
with shorter replacement schedules and their potential
benefits for patients both in comfort terms and as a
more healthy way to wear lenses. And yet despite the
growing popularity of daily disposable and two weekly
lenses in recent years, monthly replacement still
accounts for around half of soft lens fittings in the UK.
Asking monthly users which week of the month, in general,
they start to notice that their lenses become
uncomfortable, more than nine out of 10 (95%) say that
they become aware of discomfort in weeks three and four.
This survey has demonstrated the desire of monthly
replacement wearers for contact lenses that offer
improved comfort and ocular health. Neither the
requirement to replace lenses more frequently, nor cost,
are barriers to patient interest in purchasing products
with better performance. Monthly replacement wearers
have a desire for information and advice, which is not
always fully met. These patients value a proactive
approach to contact lens innovations from their
practitioner and practices can benefit as a result. |
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| Key words: |
comfort, eye health,
discomfort, vision, hydrogel, silicone hydrogel, shorter
is better, communication with patient. |
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